After many years of doing it as an employee, Vanessa Green decided to launch her own content marketing agency last year. Vanessa is a qualified journalist and hubspot marketer and this fascinating and informative interview covers: Fact-based content marketing, the importance of being genuine, regulating social media, the dangers of user-generated content, the Inbound movement, […]
Wake up to the potential of social media sales with a bona fide expert social media influencer. May King Tsang (or MayKing Tea as she’s also known) is part of the new wave of broadcasting entrepreneurs that brands and agencies crave. Her infectious approach to promotions and marketing is a wonder to behold and her […]
You gotta have faith and Father John Taylor, LinkedIn’s very own Christian chaplain is here to spread some Christmas joy, seasonal survival tips and advice on how you can do good business and good deeds. This episode is a follow up on our wonderful Diwali show from November and we hope you can take an hour out […]
Animation evangelist Jon Mason has enjoyed an illustrious career, working for some of the biggest names in animation, from Disney to BBC and works with brands to help create imaginative and inspiring campaigns. But this year, Jon is also working to help increase BAME representation in his industry through an initiative called The Secret Story […]
As part of Fuel’s faith-related series in the run-up to Christmas, we sit down with Kunal Pattany of agency Digital Human who has found a way to blend all the positive aspects of his religion into his business model. His agency is on a mission to bake sincerity and commitment into its brand campaigns. Not […]
Lucy Mann came on the show to help us discuss the pros and cons of launching a podcast. She should know – she’s been doing it successfully for years. Her show The Small Spark Theory has become a must-listen-to for anyone working in new business. Lucy also gives us her insight on what she thinks […]
thenetworkone provides “open source creativity” and communications services from independent agencies. It’s agile business model is ideally suited to the new creative landscape and it allows for easy scaling up and down of campaigns. Julian talks extensively about his role in the global ad agency scene and shares his secrets for running a successful independent […]
Lockdown presents a host of new challenges for creative agencies, the main one being that it breaks up the team. Kieran S Lawler of digital agency Hallam, outlines some of the essential collaboration hacks they use to make sure the agency stays connected and its projects stay on track. Hallam just scooped ten, yes 10 […]
Jeff Swan who runs RevUp Sales is the consummate new business guru: smart, full of energy and enthusiasm and he creates Nurture Sequences that ramp up response rates and smash booked meeting quotas. Jeff takes some calls from our listeners to advise them on how to maximise their outreach campaigns. Also in the episode, Fuel’s resident gag-meister Jeremy […]
The creative force that leads Studio Blup, the agency responsible for some of the most iconic branding work recently created for Nike, MTV, Adidas, FIFA, EA Sports and Gucci is Dines. Dines shares some of his secrets to quite literally keeping his cool during a pandemic. His agency hasn’t stopped. In fact, they’ve turned the […]