Sarah Jenkins is leading the charge at legendary advertising agency Saatchi & Saatchi and she’s overseeing the agency’s transformation into a truly diverse, inclusive and brilliantly creative, disruptive and formidable business. Just like it used to be. In this Cannes Lion special edition, SJ reveals Saatchi’s new ‘Ignite’, ‘Open’ and ‘Home’ initiatives and explains how they […]
The fear of public speaking affects up to 75% of the population. Simon Raybould is the man who whispers in the ear of conference speakers, presenters and leaders to help them add meaning and authenticity to their pitches and lectures. With all this new hybrid working, the odds of you landing a meeting on video […]
Mark Stringer is the Chair of creative agency PrettyGreen – an award-winning Creative Communications agency that works for clients such as Snap, Nando’s, Pantene, Hasbro, Audible to name a few. Mark is also the Co-Founder & CMO of Skoot – a climate platform to help businesses and communities remove their carbon footprint. Bringing all his […]
One of the advertising industry’s best known and most highly regarded Client Services Directors – Simon Derungs. This show is a must listen to if you’re interested in finding out how to win, retain and create chemistry with clients. In this show, Simon shares the wisdom that he’s accumulated in the advertising world since the […]
Victor Houghton is back! In Episode 9 of the New Business Briefing, we discuss all the latest research that Victor has uncovered and we dive a bit deeper into the ones that meant the most to him. There’s some great talking points for you to cover with your new business prospects, including: Luck, serendipity, fate, […]
Stephen Knight, ex-Advertising agency leader and one of the power players in the modern advertising industry runs a network of businesses all devoted to one thing: increasing the opportunities for people in the creative industries to network, swap stories, compare notes and generate new business. Pimento sits at the centre of his businesses – a […]
How do you grow from working in the agency, to ON the agency? Robin Bonn is an expert mentor, coach and new business person, specializing in the creative sector, helping agency owners nurture their growth ambitions. Learn Robin’s best-selling tips for making sure that leaders bring their people with them on the journey and how […]
Part two of the interview with Andrew Tenzer about his and Ian Murray’s research – Gut Instinct, The Empathy Delusion and The Aspiration Window, which caused a tsunami of controversy in the creative industry by demonstrating how, sometimes, creative agencies can assume too much about the mindset of consumers. What do they say about assumption […]
Andrew Tenzer is Director of Market Insight & Brand Strategy at publisher Reach plc and one half of the team that published three controversial reports into the creative industry: Gut Instinct, The Empathy Delusion and The Aspiration Window. All three reports set out the case that the creative industry is losing its focus on selling goods and services […]
Our love/hate relationship with cookies is about to end, so how will we be able to identify our new customers? Fear not! Because solutions architect Tom Ridges is the CEO of GDLabs, a targeting platform that can analyze sales data to predict where your next best customers are and his company has just been VC […]