Welcome to The Hub, presented by The Advertist – the UK’s first independent resource for agency new business

The Hub is a free resource for all professionals working in the area of new business generation and development. Here you will find highlights of content generated for subscribers to The Advertist – the UK’s first independent resource for agency new business.

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THE FUEL PODCAST - TOM RIDGES – GDLABS: LIFE AFTER COOKIES & THE ‘COLD START’ PROBLEM

Our love/hate relationship with cookies is about to end, so how will we be able to identify our new customers? Fear not! Because solutions architect Tom Ridges is the CEO of GDLabs, a targeting platform that can analyze sales data to predict…
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THE FUEL PODCAST - HELEN CALCRAFT – LUCKY GENERALS: ALWAYS ON A MISSION

Oops, we did it again! Helen Calcraft is undoubtedly one of the most high profile VIPs in the creative industry. A self confessed “New biz girl at heart”, Helen is one third of the leadership of Lucky Generals, the agency responsible for…
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6 WAYS TO FIND NEW BUSINESS IN 2022

6 Ways to find new business in 2022 & Who's looking at you by Keith Smith, Managing Director of new business platform The Advertist. How many of you put prospecting for new clients at the top of your business New Year’s resolutions? Given…
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SURVIVING, THRIVING AND LETTING GO

Surviving, thriving and letting go by Keith Smith, Managing Director of new business platform The Advertist. Survivor's Guilt Have you been successful during the pandemic? If so, there’s a chance that you’re probably…
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THE TOP 3 BENEFITS OF COLD PROSPECTING

The ABCs of sales & confirmation bias by Keith Smith, Managing Director of new business platform The Advertist. I love being able to discuss and debate new business trends and techniques with the best and brightest in the UK industry…
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THE FUEL PODCAST - IAN TRUSCOTT – ROCKSTARCMO: IS CONTENT MARKETING ALL IT’S CRACKED UP TO BE?

One of the UK’s foremost experts on B2B content marketing is here to demystify the discipline and show us how creating trust through sharable and informative content is the way forward for new business. Ian Truscott has been banging the…
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