Join Keith & Natasha as they chew the new business fat after a very long summer and autumn break, as they get to the bottom of what makes the perfect client.
Is there ever such a thing as the perfect client for any agency?
Is it a myth and legend on a par with Excalibur and Xanadu?
The guest for this exciting little podlet is Geraint Edwards, Chief Growth Officer for design agency Tangerine. He helps us answer some of the most intriguing questions around this subject, including:
What makes the perfect client for a creative marketing agency?
What can clients do to get the best out of their agencies?
What should agencies do to get the best out of their clients?
Is it right for agencies to question the brief they’re given?
How should clients react if you offer up diverse, radical ideas?
Plus a perfect news story and Natasha reports on the very latest hair styling trends for the season.
All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.
To check out this episode of the podcast click here.
Get your agency’s #newbusiness started with The Advertist. What do you do when the referrals dry up? Do you think it would be better to make new business part of your weekly routine? All the experts agree and a project in motion, stays in motion. You can take a 2-day free trial of the UK’s leading new #businessdevelopment platform and see for yourself how it can elevate your new business workflow: Daily #newbusiness opportunity news. The UK’s most accurate and comprehensive brand and company contact #database. Daily #peoplemoves (#moversandshakers). The UK’s ONLY new business #tender alert service. Hot news of investments, VC funding, tech startups, spinouts and MBOs Sector intelligence, market reports, marketing spend, trends and SWOT charts. Take a free trial here: https://www.theadvertist.com/join.aspx
