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THE FUEL PODCAST – DR. CHRIS ARNOLD – AUTHOR, FLIP: UNTHINK EVERYTHING YOU KNOW

A creative giant in the world of advertising, Dr Chris Arnold has battled with dyslexia throughout his entire career – but it’s allowed him to think differently. In fact Chris is a pioneer of alternative problem solving for the advertising industry. He has some great advice for new business problem solvers, revealing the one question that will win you new business.

His new book – ‘flip: unthink everything you know’ is a ground-breaking concept and Chris previews it on this show.

Don’t miss it.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – TOM CHEESEWRIGHT – APPLIED FUTURIST: HOW TO FUTURE-PROOF YOUR BUSINESS

Tom Cheesewright

In this episode, Applied Futurist Tom Cheesewright takes time off from advising some of the biggest names in global industry, to muse over the future of new business generation. His forecasting is gold and if you are interested in what the workplace and business relationships are going to look like in the next 5-10 years, then this is the show for you!

▶ What does our business future look like?

▶ What opportunities are there for brands, companies and agencies?

▶ How can we make our businesses more agile?

▶ What can we learn from the last year about human behaviour?

▶ How can we prepare our businesses for the next 10 years?

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – Lucy Mann – Gunpowder Consulting & The Small Spark Theory: How to Launch a podcast

Lucy Mann came on the show to help us discuss the pros and cons of launching a podcast. She should know – she’s been doing it successfully for years. Her show The Small Spark Theory has become a must-listen-to for anyone working in new business.

Lucy also gives us her insight on what she thinks a post-pandemic new business landscape is going to look like and as always, she’s got some great advice for agencies.

Lucy discusses her Marginal Gains new business theory and invites agency owners to give their strategy a reboot with a New Year launch of a new Small Spark Theory Institute course.

Comedy and new business trailblazer Jeremy Davies is at the watercooler with an anecdote or two about the world of media buying.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 17: VIC LEE

Illustrator, muralist, graphic artist and all round fantastic geezer, Vic Lee has just published his Corona Diary 2020 – an illustrated guide to all the madness we’ve been experiencing over the last 3 months.

Buy a copy now CLICK HERE

Vic chats with the graphically-challenged Keith Smith about his landmark iconic murals that adorn the walls of many a creative hot-shop. He tells us how he became an artist, what inspires him, how he can remain so cool in all this chaos and his next big projects.

And we discover why CMOs love him so much.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode click here.

Vic Lee’s LinkedIn profile

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