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THE FUEL PODCAST – MATT BROWN: BUILDING A SCALABLE SALES BUSINESS FOR HI-TECH CLIENTS

In this special edition of Fuel, Matt Brown, #1 Amazon best selling author of Your Inner Game, CEO of sales organisation Digital KungFu and  star of The Matt Brown Show, a multi-channel personal growth broadcast sits down to impart some of his gems of wisdom.

Chasing sales opportunities in the global hi-tech market, the art of live streaming, building Digital KungFu around the ideal client and turning his company into a platform technology business.

Plus: guaranteed to put a smile on your face – Jeremy Davies is practically tactical with agility ability.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – HANK BLANK: THE SECRETS OF NETWORK DEVELOPMENT

Heeeeerrs Hank! He’s back with more positive news about how agencies in the US are not only recovering but are positively thriving by finding new ways to deliver value to clients.

An episode that delivers more knowledge and insight than UPS delivers parcels!

Hank outlines what steps agencies can take to help their clients by using real examples of gold old American agency common sense.

We also dissect a few of Hank’s Isms from his book Hankisms.

Also – Jeremy Davies examines the protocols of saying goodbye

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – BEN POTTER: HOW TO QUALIFY NEW BUSINESS PROSPECTS

How to spot the buyers from the spyers, the Glengarry leads from the rest. Ben Potter is a new business troubleshooter and he’s ready to share his basic new business qualification principles to help your agency.

This is the episode to listen to if you’re fed up with chasing wild geese, going up blind alleys and hitting dead-ends.

Supercharge your prospecting with 3 simple rules of new business.

Also, Jeremy Davies provides a handy tip about comparing apples with Apple and making phone calls on a fish.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – ANDY FARMER – ORM: THE PROS AND CONS OF VIRTUAL PITCHING

All you need to know about how to successfully on-board and retain new clients in the ‘New Normal’.

ORM have won a lot of business recently, so there’s no blaming a slowdown for them! Their team has adapted to make sure that clients experience the very best of the agency – even managing to improve the working strategy.

The agency’s Executive Strategy Director Andy Farmer covers the basic requirements of the remote agency office; tools for virtual meetings and brainstorming and fondly remembers what it was like to pitch and win in person!

Jeremy Davies, our resident raconteur explains why banana bread will defeat Covid-19.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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The Fuel Podcast – EPISODE 28: HANK BLANK – IN THE LAND OF OPPORTUNITIES

Hank is Mr New Business in the USA. He’s worked with anyone who’s anyone in the North American agency scene – on both sides of the face, as a client and as someone trying to win business.

Hank has agreed to be a regular feature on the show, giving our listeners a unique insight into how the agency new business scene is recovering post-pandemic.
If you’re looking for tips on areas that have responded well, then look no further and wrap your ears around this.

In this show, we cover the first 3 acts of the first phase of the shut-down:

  • Initial Reactions to the shutdown
  • How the US ad industry responded and regrouped
  • What does the short-term normal look like for agency folk.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 27: JEREMY DAVIES – CONNECTING PEOPLE BY DESIGN

Don’t think he takes new business lightly. Jeremy Davies is one of the UK’s most accomplished new business practitioners and it should be noted he’s also a gifted comedian too. Is there a link? Jeremy gives us all a lesson in how to improve our pitching.

Also Jeremy Davies explains the link between punchlines and benefits.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 26: JOHN PUMMELL – NEW BUSINESS THROUGH AND THROUGH

John Pummell literally helped create the new business industry we all know and love to day. He’s been running his own consultancy, with his son Jack since the early 90s and he’s seen it grow, contract, grow and grow again and along the way, he’s picked up a few wrinkles to his brain that he’d like to share with us.

It’s always worth listening to John because he a stalwart of the industry but he chose this moment to come on the show and reveal some major news..

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 25: LYNNETTE ST.QUINTIN – BARRATT HOMES: BUILDING BUSINESS IN A NEW NORMAL

A textbook approach to big company hibernation, disaster planning and agility. Lynnette tells us about how Barratts scrambled to react to the pandemic and came out ahead of the competition. She details the company’s brand ethos, its new working model, virtual house tours, Proptech and advice for young Mums returning to the workforce.

In addition, Jeremy Davies finds new business opportunities on the log flume.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 24: ISOBEL ARROWSMITH – PRCA: A LATIN AMERICAN NEW BUSINESS CHALLENGE

So you think you’ve got it tough at the moment? Try launching a trade body in a foreign country in a different hemisphere in the middle of a pandemic while maintaining one of the most positive attitudes in business. PRCA Director of The Americas Isobel Arrowsmith on the newly formed Latin American division has her work cut out, but she’s up for the challenge.

Public Relations, new business, culture, social distancing. This show has it all and more.

Also, Jeremy Davies spots distant ship smoke on the horizon.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode of the podcast click here.

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THE FUEL PODCAST – EPISODE 23: IAN HUMPHRIS – NOKAMO: WE’RE NOT IN KANSAS ANYMORE

A superb prophecy from the CEO of agency Nokamo, Ian Humphris on what’s going to sort the wheat from the chaff as we emerge into a world that needs to lean to cooperate with a virus.

Ian gives his predictions on who’s going to win and who’s going to lose. Why 81% of CEO think their marketing is different, while only 7% of their customers agree.

Why are CEOs so misled? They need a copy of Kansas, the 10 new commandments of marketing.

Plus Jeremy Davies takes his medicine like a real new business hero: straight up and no sugar.

All of us at The Advertist invite you to check out The Fuel Podcast, where we pull on the experience of leaders of companies in a variety of sectors with loads of fantastic interviews, tips and tales.

To check out this episode click here.

Show Notes:

Ian Humphris LinkedIn

Nokamo’s web site

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